Creating an award winning global brand for a Fortune 14 Company
A major international organisation, UnitedHealthcare Global needed a striking brand that would translate across borders. As lead designer on this project,
I played an instrumental part in creating an effective, engaging identity that is now recognised worldwide.
The most frequent brief I give Mike is: ‘make it better than anything you’ve done before, different to anything you’ve done before – make it brilliant’. Each time he delivers.
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